Matt's Web Work
First Response Safety Training Site
As the Digital Marketing Manager for First Response, I redesigned our website from scratch and revamped our SEO and UX strategy. As a result, we saw a 197.89% increase in sessions, a 47.19% increase in average session duration, and a 147.63% increase in page views the month after launch. From an SEO perspective, search traffic grew by 40.40% in the first month. Since then, impressions and clicks have steadily increased, resulting in a 117.85% traffic increase compared to September 2022. Explore the website below.