Matt's Web Work

First Response Safety Training Site

As the Digital Marketing Manager for First Response, I redesigned our site from scratch as well as revamped the SEO and UX strategy. As a by-product of this, we saw a 197.89% increase in sessions, 47.19% increase in average session duration, and 147.63% increase in page views the month after we launched the new site. From an SEO perspective, we saw a 40.40% increase in search traffic the month after, but we have seen a steady increase in impressions and clicks since then with a 117.85% increase in traffic when compared to September 2022 rather than the month after launch.

Joe’s Window Cleaning LLC 

Atlanta Paint Team Mockup site

This site was built as part of my KWSM Mentorship, where we studied UX and Web design. We did a case study on Atlanta’s Paint Team’s site and redesigned to what you see below. If you want to read about the process, we went through read my blog on How User Experience Affects Website Performance and my partner’s article that shares the 9 Steps to Optimize Your Website’s User Experience that we came up with.


Gokal Law Probate Calculator 

Forms are powerful tools that can help streamline processes and improve efficiency. This is one advanced form I created for a law firm in California that would calculate probate rates. The form took into account the value of the estate and showed the breakdown of the probate fee. The end result was a form that attracted clients to their site and brought in leads.